B2B Retail / Wholesaler
The Client
CAMB.AI is the world's most advanced AI localization platform, trusted by IMAX, the Australian Open, Major League Soccer, Comcast/NBCUniversal, NASCAR, Eurovision Sport, and Ligue 1 to break language barriers at scale. Built on its proprietary MARS8 voice engine and BOLI translation model, the platform supports 150+ languages across text-to-speech, video dubbing, and document translation. With $18.5M raised from investors including Comcast NBCUniversal Sports Tech, Courtside Ventures, and Dubai Future District Fund, and over 100 million views of its dubbed content, CAMB.AI is one of the fastest-growing AI companies in the localization space.
The Challenge
When Passionfruit began the engagement, CAMB.AI faced three compounding problems:
Minimal organic visibility: only 10,678 annual clicks and 332,819 impressions, with no schema or structured data infrastructure in place
Untapped localization demand: hundreds of multilingual pages covering Hindi, Tamil, Bengali, Arabic, Tagalog, Swahili, and more were live but technically unoptimized and invisible in search
No AI search presence: fewer than 1,019 AI-driven sessions per quarter with zero citations across ChatGPT, Perplexity, or Google AI Overviews
Results
Metric | Before | After | Growth |
Annual Clicks | 10,678 | 235,195 | 22x |
Annual Impressions | 332,819 | 337,728,051 | 1,014x |
Non-Branded Clicks (YoY) | 7,233 | 225,757 | 31x |
AI Traffic Sessions (QoQ) | 1,019 | 14,259 | 14x |
Blog Impressions (YoY) | 88,871 | 1,232,056 | 13.9x |
Keywords Ranked For | 19,127 | 19,978 | +851 net new |
What Our Client Said
"Great team. They bring an engineering mindset to build systematic, data backed marketing strategies that drive real results."
Ack Prakash - Co-Founder & CTO, CAMB.AI
What We Did
Technical SEO Foundation
We deployed a full schema architecture across 100+ priority pages, implementing FAQ, HowTo, Article, BreadcrumbList, and Product schema. Pages receiving FAQ schema saw 46 to 168% click increases within 30 days. We also ran a meta title and description rewrite campaign targeting pages ranking in positions 1 to 10 with below-average CTR, unlocking an estimated 500+ additional daily clicks from existing rankings alone.
Programmatic Page Expansion and Localization
We launched and optimized a large-scale programmatic page library targeting underserved language pairs across South Asia, Southeast Asia, the Middle East, and Africa. Standout programmatic wins included:
Pages Launched from Zero
Language Pair | Clicks | Impressions |
English to Tagalog (Translation) | 806 | 5.99M |
Korean to English (Translation) | 357 | 426K |
Irish English (Translation) | 219 | 348K |
Pashto to Urdu (Translation) | 446 | 54K |
Existing Pages Scaled
Page Type | Language | Click Growth | Impression Growth |
Translation | Spanish to English | 16.6x | 27x |
Text-to-Speech | Bangla | 8.6x | 7.8x |
Document Translator | Marathi | 5.6x | 11.3x |
Text-to-Speech | Indonesian | 3.7x | 6.3x |
We also implemented hreflang tags, subdirectory architecture (camb.ai/[lang-code]/[slug]), geo-targeted Search Console properties, and culturally adapted meta content across 30+ languages, laying the technical foundation for continued international expansion.
Content and AI Search Optimization
We built an 8-posts-per-month content engine using proven "best," "how-to," and "top X" templates, driving blog impressions up 13.9x year-over-year (88,871 to 1,232,056). For AI search, content was restructured for LLM parsing with direct-answer formatting, entity-rich markup, and authoritative citations, growing AI traffic sessions from 1,019 to 14,259 per quarter.
Ready to scale your digital visibility across global markets?
📩Email us today at growth@getpassionfruit.com!
