Want a self serve tool to track AI Visibility? Checkout Passionfruit Labs
Learn More
Want a self serve tool to track AI Visibility? Checkout Passionfruit Labs
Learn More
Want a self serve tool to track AI Visibility? Checkout Passionfruit Labs
Learn More
Advertise Inside the Conversations Where Buyers Decide
Reach high-intent audiences inside ChatGPT with sponsored placements engineered for conversions, not impressions. We build, manage, and optimize your ChatGPT Ads so every dollar works inside the fastest-growing discovery channel in search.
Reach high-intent audiences inside ChatGPT with sponsored placements engineered for conversions, not impressions. We build, manage, and optimize your ChatGPT Ads so every dollar works inside the fastest-growing discovery channel in search.
JOIN THE BEST BRANDS IN THE WORLD POWERED BY PASSIONFRUIT
JOIN THE BEST BRANDS IN THE WORLD POWERED BY PASSIONFRUIT
JOIN THE BEST BRANDS IN THE WORLD POWERED BY PASSIONFRUIT
The Discovery Layer Has Shifted to AI
ChatGPT’s 900M+ Weekly Users Research Products In AI Conversations. OpenAI Now Offers Sponsored Placements, CPC Bidding, And Conversion Tracking.
ChatGPT’s 900M+ Weekly Users Research Products In AI Conversations. OpenAI Now Offers Sponsored Placements, CPC Bidding, And Conversion Tracking.
ChatGPT’s 900M+ Weekly Users Research Products In AI Conversations. OpenAI Now Offers Sponsored Placements, CPC Bidding, And Conversion Tracking.
ChatGPT Ads are intent-driven sponsored placements that appear within conversations, not traditional search ads. Success requires a different strategy: contextual targeting, chat-native creative, and a combined paid-and-organic approach that strengthens both AI citations and ad performance
We build that playbook. Passionfruit manages the full ChatGPT Ads lifecycle, from account setup and context mapping through creative production, bid optimization, and conversion attribution. And because we run GEO across the same AI surfaces where your ads appear, your brand earns citations inside the answer and amplifies them with paid placement below it.
Our ChatGPT Ads Management Framework
A full-stack approach to conversational advertising, built for performance buyers who need revenue attribution, not vanity impressions.
A full-stack approach to conversational advertising, built for performance buyers who need revenue attribution, not vanity impressions.
Conversational Intent Signal Mapping
Conversational Intent Signal Mapping
We map the high-intent conversation patterns where your buyers research, compare, and decide inside ChatGPT. This produces the context hints that drive targeting, not keyword guesses borrowed from your Google Ads account. Built around real buyer conversations.
We map the high-intent conversation patterns where your buyers research, compare, and decide inside ChatGPT. This produces the context hints that drive targeting, not keyword guesses borrowed from your Google Ads account. Built around real buyer conversations.
Account & Campaign Architecture
Account & Campaign Architecture
We build your Ads Manager account structure from scratch: campaign groups organized by intent cluster, bid strategies aligned to CPC or CPM objectives, budget pacing, and ad group segmentation designed for the conversational ad format.
Chat-Native Creative Production
Chat-Native Creative Production
ChatGPT ad creatives operate within strict format constraints. We write and test headlines, descriptions, and product feed entries engineered for the chat card format, focused on relevance and conversion rather than reach.
ChatGPT ad creatives operate within strict format constraints. We write and test headlines, descriptions, and product feed entries engineered for the chat card format, focused on relevance and conversion rather than reach.
Organic + Paid Compounding Strategy
Organic + Paid Compounding Strategy
ChatGPT Ads appear below the AI's answer. They do not influence what ChatGPT cites inside the response. Brands that earn organic citations through GEO get compound visibility: cited above, advertised below. We run both under one strategy.
ChatGPT Ads appear below the AI's answer. They do not influence what ChatGPT cites inside the response. Brands that earn organic citations through GEO get compound visibility: cited above, advertised below. We run both under one strategy.
Measurement & Conversion Attribution
Measurement & Conversion Attribution
We implement OpenAI's Conversions API and pixel-based tracking to measure purchases, sign-ups, and lead submissions after ad interactions. Reporting is connected to GA4 so ChatGPT Ads show up alongside your other paid channels with clear revenue attribution.
We implement OpenAI's Conversions API and pixel-based tracking to measure purchases, sign-ups, and lead submissions after ad interactions. Reporting is connected to GA4 so ChatGPT Ads show up alongside your other paid channels with clear revenue attribution.
Continuous Optimization & Scaling
Continuous Optimization & Scaling
Bid adjustments, context hint refinement, creative rotation, and budget reallocation based on performance data. We test systematically and scale what converts, adapting as OpenAI expands formats, targeting options, and geographic availability.
Bid adjustments, context hint refinement, creative rotation, and budget reallocation based on performance data. We test systematically and scale what converts, adapting as OpenAI expands formats, targeting options, and geographic availability.
Paid Visibility Where AI Discovery Is Happening Now
ChatGPT Ads put your brand in front of buyers at the moment they are actively researching, comparing, and deciding. We make sure the investment converts.
ChatGPT Ads put your brand in front of buyers at the moment they are actively researching, comparing, and deciding. We make sure the investment converts.
What SEO needs to achieve?
Intent-Mapped Conversational Targeting
Intent-Mapped Conversational Targeting
Chat-Native Ad Creative Assets
Chat-Native Ad Creative Assets
Organic + Paid Compound Visibility
Organic + Paid Compound Visibility
Conversion-Tracked Revenue Attribution
Conversion-Tracked Revenue Attribution
Continuous Bid & Budget Optimization
Continuous Bid & Budget Optimization
Cross-Channel Performance Integration
Cross-Channel Performance Integration
Explore our Blogs
Explore our Blogs
Explore our Blogs
Deep dives into SEO, GEO, and AI search strategy from the engineers and marketers building the future of organic growth.
Deep dives into SEO, GEO, and AI search strategy from the engineers and marketers building the future of organic growth.
Real results from real brands
Real results from real brands
See how we've driven organic revenue and AI search dominance across e-commerce, SaaS, and wholesale.
See how we've driven organic revenue and AI search dominance across e-commerce, SaaS, and wholesale.
Frequently Asked Questions
Frequently Asked Questions
Frequently Asked Questions
Your questions on SEO, GEO, and AI search answered by the team that's helped clients achieve 750% AI visibility growth
Your questions on SEO, GEO, and AI search answered by the team that's helped clients achieve 750% AI visibility growth
What are ChatGPT Ads?
How does ChatGPT ad targeting work?
How much do ChatGPT Ads cost?
Do ChatGPT Ads influence the AI's answers?
What ad formats are available on ChatGPT?
Who can advertise on ChatGPT?
Why should I combine ChatGPT Ads with GEO?
How do I measure ChatGPT Ad performance?
How is this different from Google Ads?
Can small businesses advertise on ChatGPT?
Ready to win search?
End to End, managed experience to drive growth from Google and AI search
Ready to win search?
End to End, managed experience to drive growth from Google and AI search
Ready to win search?
End to End, managed experience to drive growth from Google and AI search











































