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Atomic AGI vs Passionfruit Labs: Which Platform Wins for AI and GEO in 2025

September 5, 2025

With AI-driven platforms like ChatGPT, Gemini, Perplexity, and Claude reshaping how people find information, brands can no longer rely on traditional SEO alone. The future belongs to Generative Engine Optimization (GEO), where visibility in AI-generated answers can directly influence traffic, leads, and revenue.

So the question is: which platform will give your brand the edge — Atomic AGI or Passionfruit Labs?

This comparison takes a detailed, fact-based look at both tools, breaking down their features, strengths, limitations, and pricing, so you can decide which solution fits your needs in 2025.

About Atomic AGI

Atomic AGI is designed for brands that want a unified platform to analyze traditional SEO and AI-driven search visibility. It consolidates unstructured search data into a real-time dashboard, turning data into actionable business intelligence.

Top Features of Atomic AGI

  • Unified Dashboard: One view for all organic performance metrics across traditional and AI-driven search engines, removing silos and disconnected reporting, and helping teams make faster, data-driven decisions in real time.

  • Keyword Performance: Tracks total organic keywords, rankings, clicks, impressions, CTR, and conversions for comprehensive keyword-level insights, enabling marketers to prioritize high-performing terms and discover new ranking opportunities effectively.

  • Landing Page Insights: Analyzes engagement, traffic, and conversions at the page level to show what’s performing and what needs optimization, helping teams refine on-page strategies and maximize content performance.

  • Referral Tracking: Monitors referral traffic trends, including traditional backlinks and AI-driven referral sources.

  • AI Suggested Content: Detects content gaps and search intent with the help of AI, enabling better optimization strategies that align with audience needs and evolving search behavior across platforms.

  • Geography Insights: Tracks visibility and engagement at local, regional, and global levels, helping businesses target specific markets more effectively with localized strategies and content personalization.

  • Device Segmentation: Breaks down search performance by device type for platform-specific optimization opportunities, ensuring your content delivers consistently strong results across desktop, tablet, and mobile environments.

  • Real-Time AI + SEO Data Processing: Atomic processes data from frontier AI models such as ChatGPT, Perplexity, and Gemini, alongside traditional search engines. It helps teams track clicks, user behavior, and conversions coming from LLM-driven search — all at scale and in real time.

  • SEO-Focused: Atomic AGI is designed as an AI SEO analytics platform, analyzing data across traditional and AI search engines. However, it is built primarily for broad SEO performance, but also tracks for AI visibility that marketers need to optimize for prompt-level AI search insights, sentiment tracking, or AI-driven revenue attribution.

Where Atomic AGI Lacks

  • No Sentiment Tracking: Atomic AGI does not analyze sentiment tied to AI search visibility, leaving teams without the ability to monitor or act on how their brand is perceived across AI-generated responses. This makes it difficult to respond to shifts in brand reputation in real time.

  • No Prompt-Level Depth: While it excels at keyword and page-level reporting, Atomic lacks granular prompt-level visibility that shows exactly how AI platforms mention and position your brand. Without this detail, teams cannot create precision-driven strategies for conversational AI platforms.

  • No Citation Tracking: Atomic does not track or analyze specific citations in AI-generated outputs, meaning teams cannot see which pages or content pieces are driving mentions and shaping visibility.

  • No Competitor Analysis: Atomic does not provide competitive benchmarking or track competitors’ visibility and sentiment across AI platforms, leaving teams without data to understand their position or develop targeted strategies to outperform rivals.

  • Limited Differentiation from Existing Tools: While Atomic AGI offers conversion tracking, content analysis, and page-level insights, much of this overlaps with what platforms like Google Search Console already provide. The absence of unique GEO-specific features such as citations, share of voice, or prompt-level clarity means teams may struggle to understand their true position in AI search or develop targeted strategies to outperform rivals.

  • Heavy Manual Intervention Required: The insights surfaced by Atomic AGI still require an SEO marketer to interpret, analyze, and manually execute strategies. There’s no built-in guidance to move from raw data to action, which slows teams down and reduces agility compared to GEO-focused platforms.

Atomic AGI: At a Glance

Aspect

Details

Core Focus

Hybrid platform combining traditional SEO and AI visibility

Platforms Covered

Google Search, Bing, and AI-driven platforms

Prompt-Level Insights

Not Supported

Sentiment Analysis

Not supported

Revenue Attribution

Monitors AI visibility

Content Optimization

Page-by-page analysis with semantic scoring

Geography

Location-based visibility and engagement insights

Pricing

Flexible enterprise plans; best for large organizations

Ease of Use

Enterprise dashboards; steeper learning curve

About Passionfruit Labs

Passionfruit Labs is purpose-built for Generative Engine Optimization (GEO), helping brands track, analyze, and act on their visibility across AI platforms. With a marketer-friendly design, it focuses on clarity, actionability, and affordability, enabling teams to connect AI visibility directly to growth and revenue.

Top Features of Passionfruit Labs

  • Dedicated GEO Focus: Passionfruit Labs is purpose-built for Generative Engine Optimization, focusing entirely on AI-driven visibility instead of broad SEO. It tracks brand presence across platforms like ChatGPT, Perplexity, Gemini, and Claude. This ensures brands get depth and accuracy tailored to AI search, not diluted by unrelated metrics.

  • Prompt-Level Tracking: The platform gives you precise visibility into which prompts include your brand and how you’re positioned. With Prompt-Based Ranking, you can also compare your performance directly against competitors on critical prompts. This level of granularity eliminates guesswork and highlights where improvement is most urgent.

  • Citation Checks: Passionfruit Labs shows when and where your brand is cited, mapping it down to the exact page or asset. This allows teams to identify which content is already influencing AI answers and to refine or replicate those successful pieces strategically.

  • Share of Voice (SoV): The tool tracks what percentage of relevant queries mention your brand versus competitors, broken down by both geography and topic. This makes it easy to see dominance in some areas and weaknesses in others, helping prioritize visibility efforts.

  • AI Traffic Metrics: Passionfruit Labs measures traffic and conversions generated from AI-driven platforms. This closes the gap between brand mentions and business outcomes, giving teams confidence that visibility translates into measurable growth.

  • Revenue Attribution: It connects AI search performance directly to ROI, showing how visibility in AI-driven answers impacts leads, conversions, and revenue. This makes it easier for marketers to justify budgets and report success in terms executives care about.

  • Sentiment Tracking with Context: Passionfruit Labs doesn’t just stop at labeling mentions as positive, neutral, or negative. It also shows how these sentiment shifts impact visibility trends, enabling teams to respond quickly to negative narratives or amplify positive mentions.

  • Competitor Analysis: You can benchmark up to five competitors at both the prompt and page level. The platform highlights where they’re winning and provides insight into what steps can be taken to outperform them in AI search results.

  • Content Suggestions: The tool displays 50 high-priority content suggestions specifically designed to enhance SEO visibility and drive revenue connections. The platform identifies strategic content gaps where businesses can establish authority, connecting SEO efforts directly to revenue with proven 2025 strategies. This is done through Passionfruit's data-driven approach to SEO services by providing comprehensive competitor comparisons. Each suggestion includes detailed reasoning explaining the query gap and competitive opportunity, with automated "Do it for me" functionality for streamlined content creation.

  • Affordable Pricing: Plans start at $19/month for 20 prompts, scaling to $49/month for 70 prompts, or $99/month for 150 prompts. For advanced needs, we also provide an Enterprise Plan which starts at $499+/month with a 7-day free trial. It includes unlimited prompts, on-demand consulting, custom prompt frequencies, and a dedicated account manager for tailored support. This transparent model ensures flexibility for teams of different sizes without sacrificing access to core features.

  • Easy Onboarding: The setup is intuitive and marketer-friendly, meaning teams can begin seeing value almost immediately. There’s no steep learning curve, making it well-suited for marketers, agencies, and SMBs without heavy technical resources.

Why Choose Passionfruit Labs

  1. GEO Focus: Passionfruit Labs is purpose-built for Generative Engine Optimization, focusing exclusively on AI-driven search visibility. Unlike general SEO tools, every feature is tailored to prompt-level insights, citations, and AI-specific strategies.

  2. Real-Time Clarity: Get instant visibility into the exact prompts, AI responses, and citations that mention your brand. Real-time tracking ensures you can react immediately to shifts in rankings, competitor activity, or sentiment trends.

  3. Actionable Insights: Instead of overwhelming you with raw data, Passionfruit Labs highlights clear, practical steps to improve visibility and content performance. This saves time for teams and makes GEO execution much easier.

  4. Revenue Connection: Passionfruit Labs ties AI visibility directly to ROI by showing how mentions and citations drive leads, conversions, and revenue. This makes it simple to justify marketing budgets and prove business impact.

  5. Scalable Collaboration: Every plan includes unlimited seats, so your entire team can access the same data without additional cost. This makes it ideal for agencies, SMBs, and enterprises managing multiple brands.

  6. Affordable Growth: With flexible pricing starting at just $19/month, Passionfruit Labs makes enterprise-grade GEO accessible to startups and smaller teams. The platform scales with your needs, ensuring affordability as your brand grows.

Stop guessing how ChatGPT, Gemini, and Perplexity see your brand. Get real-time, prompt-level insights with Passionfruit Labs. Join the waitlist today and be the first to access the future of Generative Engine Optimization (GEO).

Comparison Table

Feature/Aspect

Passionfruit Labs

Atomic AGI

Core Focus

GEO-focused, prompt-level, sentiment, SoV, and AI ROI tracking.

SEO analytics with some AI visibility like referrals.

Platforms Covered

ChatGPT, Perplexity, Gemini, Google AI, and more.

Google, Bing, AI platforms

Prompt-Level Insights

Granular, real-time prompt visibility and rankings

Not supported

Sentiment Analysis

Contextual sentiment with regional breakdowns

Not supported

Revenue Attribution

AI visibility tied directly to ROI

Provides AI visibility

Citation Tracking

Prompt + page-level citation data

Not supported

Competitor Analysis

Up to 5 competitors, prompt and page-level benchmarking

Not supported

Share of Voice

SoV by platform, geography, and topic

Not supported

Ease of Use

Intuitive, marketer-friendly

Steep learning curve

Pricing

Starts at $19/month

$49/month

$99/month


$499+/month

Free

Starter- $10/month

Team- $80/month

Scale- Custom pricing

Key Takeaways

  1. Atomic AGI is SEO-first, offering keyword, landing page, and referral analytics, but lacks GEO-specific depth like prompts, citations, or sentiment.

  2. Passionfruit Labs is built exclusively for GEO, giving granular prompt-level visibility, sentiment, SoV, and competitor benchmarking.

  3. Atomic AGI overlaps with Google Search Console on features like keyword tracking and conversion data, offering little differentiation.

  4. Passionfruit Labs ties AI visibility directly to ROI, showing how citations drive leads, conversions, and revenue growth.

  5. Atomic AGI is primarily observational, while Passionfruit is action-oriented, providing clear steps and strategies to act on AI insights.

  6. Passionfruit Labs offers affordable, scalable pricing starting at $19/month with unlimited seats, making GEO accessible for SMBs and agencies.

FAQs

1. Does Atomic AGI support sentiment tracking?

No. Atomic AGI does not integrate sentiment tied to AI visibility, while Passionfruit Labs offers advanced sentiment insights by region and topic.

2. Which platform is better for SMBs?

Passionfruit Labs. Its affordable pricing and scalability make it ideal for growing teams without enterprise-level complexity.

3. Can Passionfruit Labs handle traditional SEO metrics?

No, Passionfruit Labs is dedicated to GEO, while Atomic AGI offers SEO analysis with the help of AI.

4. Does Passionfruit Labs provide revenue attribution?

Yes. It ties AI-driven visibility directly to revenue, helping marketers clearly show ROI.

5. Who should choose Atomic AGI?

Large enterprises that need a comprehensive dashboard for traditional SEO data and AI visibility combined.

6. Which platform is easier to use?

Passionfruit Labs, with a marketer-friendly interface and minimal setup time, is far easier for teams compared to Atomic AGI’s enterprise-level dashboards.

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